Friday, March 20, 2020
How To Update All Social Networks At Once With CoSchedule
How To Update All Social Networks At Once With Does this sound like your experience with social media management so far? Youve been logging in and out of multiple social media accounts. Youve been posting the same message on all of them (and trying to do it all at the same time). And youve been getting mediocre engagement despite tons of effort. But you know thereà has to be a better way. Right? After all, that process ^ isnt very sustainable or efficient. Youre looking for: An efficient + effective way to manage all of your social networks in one place because getting organized makes you feel (and look) like a marketing rock star. And that way needs to helpà you not only update all social networks at once, but help you post well beyond now to build engagement consistently with an easy process (and without the constant hassle youre working through now). So lets explore the best way to find your app that can manage and update all your social networks in one place, shall we? How To Update All Social Networks At Once (+ Organize *Every* Account)1. Pick Your Social Networks + Accounts You may already post to several social networks. Thats great! This step is about buildingà a social media accounts list to help you understand what youre doing well now, while also understanding the social media engagement opportunities youre not currently taking advantage of. Depending on your company, you likely have both business accounts and personal accounts. Heres an overview of the accounts you could manage with anà all-in-one-social media app: Consider this a checklist for you to explore: Could any of these options present an opportunity for you to better reach your audience? Business Social Media Accounts: [ ] Instagram account [ ] Facebook page [ ] Facebook groups [ ] LinkedIn company profile [ ] Twitter handles [ ] Pinterest profile [ ] Google+ page Personal Social Media Accounts: [ ] Instagram account [ ] Facebook profile [ ] Facebook group [ ] LinkedIn profile [ ] Twitter handles [ ] Tumblr blog [ ] Pinterest profile The point of looking into your social media accounts list is to strategically chooseà the networks and accounts you can easily manage in an all-in-one social media app. It turns out, is an app that posts to all social media. As a social media marketing calendar, helps you not only update all social media in one place, it enables you to update all social networks at once (and long after posting justà right now). As you use that checklist to decide what networks and accounts youd like to manage, just keep in mind that you can easily organize your posting process for all of them with . :) Easily organize your posting process for every social network with .2. Manage Social Networks In One Place Now that you know what accounts youd like to manage, its time to choose your appà to manage multiple social networks in one place. For the sake of example, lets say youve chosen as your social media calendar. You made a good choice! ;) Its time to integrateà your social media accounts into the one tool. Dont worry, its a simple process: Log in to the social network + account youd like to manage with . Cruise over to your Settings in and select Social Profiles. Connect yourà social account as a Public Social Profile (so your team can manage the messages for the account) or Personal Social Profile (so only you see the messages for your account). ^ Its seriously that easy. 3. Write Messages For Each Social Media Account When you update all social networks at once, youre posting toà multiple accounts at the same time. This practice can be particularly usefulà when you share brand new content like blog posts, webinar landing pages, or have a strategic announcement from your brand. In these instances, its a best practice to change up your message for each account. This helps you optimize your messaging for the different networks while keeping the folks who follow you on multiple social networks happy + engaged. This way, you dont come off as blasting one message across all of your social networks (which comes off as a lazy social media engagement play). So whats the best way to do this? Start by writing one message for each specific account, optimizing your message for the specific network: Then, create + optimize a visual (image, graphic, GIF, or video) for each of your messages for the specific networks: You can use the Social Templatesà + Helpers features to easily organize the message creation and scheduling process in . First,à start a new Social Template. A Social Template helps you create a posting schedule for all of your accounts that you can easily reuseà over and over again to easily schedule dozens of social media messages in a matter of minutes. From here, you will create Social Helpers, then add those Social Helpers into a posting schedule template. There are Social Helpers for text, images, and videos. Start by naming your Social Helpers after the specific social media accounts they will match up with. Remember, youre building a reusable template at this point, so you can think of this like building form fields you will later fill in with the actual message creative for a specific campaign. Once youve added a text helper and image/video helper for each of your accounts, you can then build those as a posting schedule template. Save thatà Social Template, and then apply it in a piece of content, blog post, or social campaign on your social media calendar. Now you can fill in the creative for each social media message for your specific accounts once, apply your Social Template, and know your messages will send when you publish your content. You can see in this example thatà youll update all of your social media accounts at once, complete with unique messages optimized to increase engagement onà every network. 4. Schedule All Social Networks In One Place When you update all social networks at once, its still possible that your followers who werent online at that specific time wont see your messages. Thats why its common for marketers to schedule messages andà post to all social media long after the initial campaign. When youve written multiple messages to post to all social media, its efficient to reuse your hard work as part of a social media schedule to share your message a week, two weeks, a month, and sometimes even longer well after you post your first messages. ^ There are two great ways to reuse your messages efficiently with . Did you know you can reuse social messages efficiently with @?Way #1: Automateà Your Evergreen Social Media Messages After you post your social media messages, will show you the messages that get the most engagement. These are great opportunities to add to ReQueue, the most intelligent way toà fill in the gaps in your social media posting schedule. Simply toggle the messages that have already gotten lots of engagement. Choose your ReQueue group. And forget about it. ReQueue will smartly share that social media message again at the best time for engagement. Way #2: Add More Messages Into Your Social Template You already created a Social Template that updates all of your social accountsà at once, complete with messages optimized perfectly for engagement on each specific network. You can easily add more messages into your Social Template to continue to spread the word long after your initial update. How Will You Organize Your Social Media Updates? helps you manage multiple social media accounts and organize posting schedules as campaigns. It helps you collaborate efficiently as a team while boosting your effectiveness from your social media strategy. Check it out! Get started today with your 14-day free trial of the #1 best-selling social media marketing calendar in the world.
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